Instagram Reelspereztechcrunch: Learn ways to get followers and likes via Instagram Reels


The Instagram reel is a way to explain a big story in a small video. You can explain deep large stories by directing a good 15-second video. Instagram Reel is not the only way to present a short video message other platforms are also available such as Tiktok, Snack Video, Facebook, and YouTube Shorts.

What are Instagram Reels?

Back in 2020, Instagram launched another feature after Instagram Stories, Instagram Reels. You must explain your complete message in 15 seconds. These 15 seconds can make you before others or degrade you among others. So you must know how to use Instagram Reels Perfectly. Different companies use Instagram Reels for their product branding. And some people use it for fun purposes.

How Instagram Reels came into existence?

Tiktok gets very famous for its short videos and complete message and stories in very less time. Other applications also came into existence right after TikTok fame but remained unsuccessful. In 2018, Facebook launched an application called Lasso, which was shuttered after two years in 2020. 

But, Instagram courageously challenged Tiktok and make it’s future uncertain. Instagram Reels are long-lasting, it would be continued even after the closure of TikTok.

What are the features of Instagram Reels?

The following are the features of Instagram Reels

Short Movies

Instagram Reels are short movies that can describe bigger stories. It is a plus point if you can explain your complete story in a short video (15 seconds). People don’t want to spend a lot of time on a single video.

More Followers will follow

Instagram Reels will help you to gain more followers if you are using them for the right purpose in the right manner. You must exclude extra content from your short videos and focus on the main theme of the video. This will help you to gain more followers in an efficient way.

Re-Sharing the Reels

Re-sharing feature is used to send reels to loved ones. If you are scrolling and you liked a video and you think your friend, family, or colleague must watch it, then you can share it with them. You just have to click on sharing icon from the right side of the reel and choose the account to share.

Advertise your Products (Brand Advertisement)

Advertising the Product is a feature that makes Instagram Reels more successful than other platforms. All the companies and Brands do share their activities via short videos and explain them with interacting graphics. Platforms like TikTok have only the feature of presenting videos and sharing them. But Instagram is a platform where different Stories, Posts, and IGTV features are also available, which opens the platform for more general people.


Instagram Reels are short but can contain bigger messages making it a time-saving and good way to spread the message. It saves time, so it is getting famous day by day.

How to create Instagram Reels?

In this tutorial, we will teach you how to create Instagram Reels. The following are the ways to create Instagram Reels:

  1. Click on the camera or ‘+’ sign anywhere on the screen of Instagram.
  2. Choose Reels from the bottom by sliding or clicking between different options.
  3. Choose the video effects, music, filters, video speed, and layouts from the left menu of the Reels screen to make your reel more attractive.
  4. Click on the Reel Icon to record a reel, or another way is to keep holding the reel icon to record the reel or use a timer to record the reel.
  5. Finalize your reel after adding music, effects, and filters.
  6. Write a caption that must be according to the content with the appropriate description.
  7. Add links and set a cover page that will show in front before starting your reel.
  8. You can also tag people such as your friend or family, so they will get a notification of your posting.
  9. Now you are ready to post your reel.

How we can make the best Instagram Reels?

The followings are the key points to make Instagram Reels more attractive:

  • Keep the video short but descriptive
  • Avoid Unnecessary frames and pictures
  • Always stay to the main theme of your video
  • Use attractive graphical representation to attract the viewers.
  • Share authentic content, do not copy others’ content
  • Use relevant hashtags to get a place in the listing of top Posts.
  • Share vertically oriented videos, otherwise, people will avoid your reel.

How to get more Likes on Instagram Reels?

If you want to get more likes on Instagram then follow the following guidelines:

  • Keep your video short but descriptive and related to your main theme
  • Make funny videos or extraordinary videos, so they will get more likes. People love to watch funny videos in their free time.
  • Use hashtags to get your video ranked in Explore Section, this will get more likes.

Why do different Brands use Instagram Reels?

Different brands use Instagram Reels because it presents your message in a short descriptive manner. In addition to a short message, people spend their free time on Instagram and often observe ads in between their posts if related. Instagram is one of the best ways to advertise your products and services efficiently.

How to watch Instagram Reels?

You can watch Instagram Reels with different methods and you may view different content with each method given below:

  • You can watch Instagram Reels in the Reel tab from the bottom of the Instagram Screen.
  • You can also watch Instagram Reels in the Explore Tab.
  • You will also observe a few reels while scrolling your News feed.
  • You can use hashtags in the search bar to watch related posts and reels.


Instagram Reels is a way to spread messages in a short video of 15 seconds. It seems like a small video, but it can present the complete story. Different brands use this feature for advertisement and branding. Instagram Reels can be of three types, Informative, Entertainment, and Remix Reels. Different techniques will help you to get your video listed in Explore Tab and get more likes.