Pinterest now allows content owners to assert rights to their images and control how they are used around the platform.
Pinterest is giving content creators more power of their intellectual property by introducing a tool that allows them to assert copyright and control how their images are used. The new Copyright Claiming Portal allows creators to delete current versions of their content from Pinterest while also preventing potential versions from being included.
The tool has been tested by a small group of content creators, and it is now available with improvements based on their feedback.
The Content Claiming Portal may be a useful tool for copyright holders to ensure that their images and videos are not being stolen on Pinterest. With little protections in place for copyright holders, content is routinely copied and republished by others on social media. Pinterest is taking things a step further to protect authors by deleting owned content and preventing it from being re-posted by others.
Even if they aren’t copyright holders, Pinterest users should be aware of this update since they may notice photos being deleted if they are unknowingly using others’ material. More information about Pinterest’s Content Claiming Portal and how creators can make a claim can be found here.
Portal for Claiming Content on Pinterest
Prism Social Media Agency, the go-to company for Pinterest marketing services has learned that Pinterest creators can take possession of their content by completing an application that requires them to provide evidence of content ownership.
Personal contact details as well as links to sources where content ownership can be verified are requested by the application.
Creators should compose a concise summary of their work with as much detail as they want.
Creators will have three choices if their application is allowed to control how their content is used on Pinterest:
- Mine Only: Except for Pins saved by the creator, all previous and future versions of the images should be removed from Pinterest.
- Website Only: Remove all current and future versions of the images from Pinterest, with the exception of Pins that connect to the alleged website of the creator (s). (If the creator has a stated website, this choice will be available.)
- Block All: All present and future versions of these images should be removed from Pinterest.
Rights holders will be able to assert ownership of additional content without having to request an application each time after they have been accepted into the Content Claiming Portal. They can simply upload an image that they own, and Pinterest will block and delete any images that fit it.
Anyone who owns the copyright to a piece of content may apply for access to the Content Claiming Portal to assert it and manage how it appears on Pinterest. A creator can demand as much content as they want in total, but they can only upload 50 works at a time to the portal.
Currently, the Content Claiming Portal only supports videos. In the future, it could be expanded to accommodate more file types.
At this time, Pinterest is only accepting a small number of applicants to the Content Claiming Portal, although there are hopes to expand access in the future. The details contained in the application are used to decide who is admitted.
After being accepted into the Copyright Claiming Portal, rights holders can assert ownership of additional content without having to request an application each time. Simply upload the images, and Pinterest will delete and block any images that fit. If the application is denied, the developers will have 30 days to submit another application.
Another recent development from Pinterest they have also introduced a Creator Code and Comment Moderation Tool to Promote Positive Interaction. Pinterest also announced the first-ever Creator Fund, which will distribute funds to support the platform’s developers. The organization is also launching a new project called the “Creator Code,” which aims to influence meaningful interaction on the site.
Pinterest launched the initiative, which is currently only accessible in the United States because they saw a need to elevate Creators and audiences that have been historically underrepresented on the web. They collaborated with Creators from a variety of fields, including design, photography, food, and travel, for the first cohort.
Pinterest is also introducing a new ‘Creator Code,’ which is a sort of agreement among creators to adhere to a set of guidelines in their platform interactions. Until creators can post story pins, they must adhere to a set of mandatory standards known as the Creator Code.
It appears to be an intriguing approach to influencing constructive interaction, one that can help Pinterest keep its site more interactive and accessible by using code as a reference point for in-app activities. Pinterest is also introducing new comment management tools, which will help the site remain user-friendly. Pinterest also added new keyword filtering, comment removal options, and comment preparation to help facilitate constructive interactions, as you can see.
There are a few intriguing Pinterest features, and while the Creator Fund appears to be a great addition, the platform-friendly tools could add value by prompting users to reconsider what they’re about to share. For more information on these latest features, contact Prism, the best Social Media Marketing Agency in Dubai. To get all of today’s stories, subscribe to our blogs and weekly newsletters, and add us on TikTok, Instagram, Facebook, and LinkedIn