Twitter is among the most enduring and well-established social media sites, dating as far back as the year 2006. It’s obvious that it’s going to stay and has enormous potential for companies or brands as well as anyone seeking to establish credibility or authority online. Because there are numerous areas of interest and content on Twitter and other platforms, it can be difficult to pin the right audience particularly if you’re just beginning or have reached a plateau in your growth of followers. As with other social media networks, there…
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