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698 total views In today’s modern environment, businesses have become more customer-centric than ever. All the enterprise processes and products are aligned to cater to the fluctuating needs and demands of the customers to boost sales and profitability. Regardless of the industry, every business is making deliberate and vigorous efforts in Market research to understand their customers better and serve them beyond expectations. What makes this task more challenging is the vast source of information and communication that makes the consumers more informed and ambitious. This is where the sales software…
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