A viral trend is a video that evokes emotions and spreads across the social media networks. This type of video captures the true essence of a human experience. It can inspire hot or not composite images, prank, or shock. It has the potential to move the viewers and earn a lot of money. Whether you’re a brand or a content creator, you need to understand what makes a video go viral to ensure your content is shared. It’s important to understand that while there are certain factors that increase the chances that a video will go viral, there are also many factors that can affect the odds of your video going viral.
Research has shown that two-thirds of what makes a video go viral is content that speaks to a viewer’s passions. This type of content addresses social issues and helps viewers learn something new.
Videos pranking
YouTube is famous for its viral videos, but some of them can be harmful. Kidnapping pranks, false murders, and other pranks are common on the site. The site recently decided to adopt new rules to protect viewers. The site is urging its users not to post pranks that could harm children. Videos that go viral use strong emotions to draw in viewers and make them laugh. People who experience strong emotions naturally want to share their experiences with others.
Videos that go viral often include dancing and pop culture stars. There are also some videos that feature animals. This may seem like a cheap ploy but it can be effective.
Celebrity endorsements
If you’ve ever watched a viral trends video, you may have noticed the trend of celebrity endorsements. These videos often feature high-profile celebrities endorsing brands, such as Beats by Dre. However, it is important to remember that the celebrity may not have granted permission to be associated with a brand. For example, the popular hip-hop artist 50 Cent sued Taco Bell for using his name and trademark in a 2008 campaign, claiming that he was not aware of the endorsement. The rapper later sued Taco Bell for $4 million.
Length
When it comes to viral marketing, it can be difficult to attract the attention of Internet users. The human attention span is decreasing by the second, and while it has been traditionally believed that short videos are the most successful, recent studies have shown that the average viral video lasts more than one minute. Fortunately, there are ways to optimise the length of your videos for viral success. The ALS Ice Bucket Challenge went viral and raised over $220 million worldwide. SNL could have made more money had they let advertisers run ads against the video on their website or YouTube.
The KONY 2012 video, created by a small non-profit, had powerful content and savvy marketing strategy. The 30-minute video made an impact around the world.
Audio
There are a few ways to use viral trends audio in your marketing campaign. This is a great way to tell your audience who you are and what you do, as well as to highlight your unique features. You can also use this type of audio to share the latest news or events with your audience.
The “Goat Scream” video is another example of a video that plays with audience expectations. The song is replaced with a goat scream and the video gets attention from viewers who expect a chorus to be there.
Context
A viral video is one of the most effective ways to promote a product or service just like how late is the closest grocery store open, but there are a few things to keep in mind when creating one. For one thing, the video should be short, and ideally, it should only be two to three minutes long. Secondly, it should speak to a context that’s relatable to many people. In addition, humorous videos are often very successful, and don’t require much explanation to be popular. Lastly, it should incorporate popular themes that people relate to. This way, it increases the chances of gaining attention and creating a viral phenomenon.